A small Ford dealership in Mojave California has decided to appeal to their community’s Christian majority by telling everyone else to sit down & shut up. Keiffe and Sons Ford have been running to following ad on at least one local radio station:
But did you know that 86% of Americans say they believe in God? Since we all know that 86 out of every 100 of us are Christians, who believe in God, we at Keiffe & Sons Ford wonder why we don’t tell the other 14% to sit down and shut up. I guess maybe I just offended 14% of the people who are listening to this message. Well, if that is the case then I say that’s tough, this is America folks, it’s called free speech. None of us at Keiffe & Sons Ford are afraid to speak out. Keiffe & Sons Ford on Sierra Highway in Mojave and Rosamond, if we don’t see you today, by the grace of God, we’ll be here tomorrow.
So far, Ford Motor Company doesn’t seem too concerned about their public image being tarnished. That might change if enough non-religious people call them (1-800-392-3673 between the hours of 8am and 5pm, local time, Monday through Friday. Hearing impaired callers with access to a TDD may contact us by calling 1-800-232-5952.) and express how this kind of advertising makes them feel. You could also call in to some of the local radio stations and express your concerns or build a little local news around it. Christians are very good at waving the ‘offended’ card in front of the news media’s face. Maybe we should try it.